Once upon a time, computer software publisher Datasoft produced a hands-free joystick called Le Stick. It relied on mercury switches, a primitive and dangerous forerunner to the electronic sensors used in the Wii remote. But it was a novel approach to the standard single-button joystick -- tilt your hand to move, press the top button to fire.
Unfortunately, this ad campaign does little to sell the concept:
This gentleman has clearly rushed home from work to his spotless fake study, whipped off his jacket, dropped his briefcase and picked up a joystick to play Star Raiders, without bothering to take off his tie.
And now he's having hallucinations about a rubbery green alien peeking in his window.
In real life, there's a time to work, and a time to play. The guy in this ad has no life. Or no sense of reality.
I'm not sure which one I envy/pity more.
Saturday, December 19, 2009
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